Background:

SKYY Vodka rolled-out a seductive celebrity advertising campaign featuring: Ben Stiller, Heather Graham, John Legiuiziamo, Gretchen Mol…the imagery captured Hollywood “cocktail” moments.

Solutions:

Delivered press tours in NY, LA, and Chicago with SKYY/Campari’s executives. Produced and chaperoned the SKYY Jetset Junket aboard a Boeing private jet for 5 days traveling from NY to Miami for Art Basel, to Vail for a day of skiing, Vegas for a night of gambling, and LA for a red carpet film debut. Presented a $60,000 check to amfAR.